Woke-a-Cola: How to Destroy a World-Leading Brand in 60 Seconds

IMAGE: Gold Goats 'N Guns

By Tom Luongo | 12 April 2021

GOLD GOATS ‘N GUNS — I’m sure you’ve heard the phrase, “Get Woke, Go Broke.”   In the curious case of Coca-Cola, going woke may be the single biggest branding mistake in the history of marketing.

In late February a whistleblower came forth with screenshots, posted on YouTube, of slides from Coke’s internal ‘diversity training’ course urging its employees to quote, “Be less white.”

And by ‘less white’ they mean subservient. They don’t mean be more sensitive.

When this happened, I immediately said to myself, “Scratch ever buying another Coke product off my list.”  Not a moment’s angst or energy went into it.

“Be less white?”

“Drink no Coke.”

Why?  Because choosing not to buy a Coke on the rare occasion I buy a soda anymore is an easy one.  Sugar (or aspartame) and water in and of itself isn’t anything to get excited about, it’s the association of Coca-Cola with a past positive experience that is.

And they just told me I’m a bad person because of the heritage of my birth. […]

2 Comments on Woke-a-Cola: How to Destroy a World-Leading Brand in 60 Seconds

  1. COVID 19 and 1984.
    The JWO was planned 3000 years ago!
    The First Protocol of the Elders of Zion can be found in the Jewish Bible, Genesis chapter 47, underline verses 26-27.
    The Jew plays the MIDDLEMAN between the RULED and the RULER.
    The following is an article written by an American Jew in 1928:
    By Marcus Eli Ravage
    Reprinted from The Century Magazine January 1928
    The JC Essay
    David J Wasserstein is the Eugene Greener Jr Professor of Jewish Studies at Vanderbilt University. This article is adapted from last week’s Jordan Lectures in Comparative Religion at the School of Oriental and African Studies.
    Islam saved Jewry. This is an unpopular, discomforting claim in the modern world. But it is a historical truth. The argument for it is double.
    If you study these documents, you will understand who are your MASTERS.

    Six Million Exterminated Jews — Fact or Fiction
    By Paul Rassinier, a Jew who was born on March 18, 1906, in Beaumont, a small village near Montbéliard, the son of a farmer.
    Paul Rassinier proves that around 5,000,000 Jews left Europe between 1933 to 1939 and went all over the world, but mostly to the Americas.
    .He questioned Mr. Raul Hilberg’s figures and proved that they were incorrect.
    “On the basis of the preceding analysis, this is where we stand now: First, out of the study of the statistics of the World Center of Contemporary Jewish Documentation and from its own data, we find 1,589,492 European Jews dead or missing as a consequence of Nazi persecutions in concentration camps or in some other way. Second, out of the study of Mr. Raul Hilberg’s data we find only 987,592 dead or missing Jews.”
    “I had claimed that if the number were greater than 1,000,000 it could not by any means exceed 1,655,300 victims. Today, with all the documents at hand which were lacking then, it can be said that, based on data prior to that of the World Center of Contemporary Jewish Documentation, the number of victims is 1,589,492.”

  2. >And by ‘less white’ they mean subservient.

    The most important sentence in/takeaway from this article: they don’t want ‘white allies’, they want white subjectssubjugation is the goal.

    >“Scratch ever buying another Coke product off my list.”

    Wikipedia actually provides a helpful list: List of Coca-Cola brands

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